One of the best ways to attract customers to your dropshipping store is through Google Ads.

It’s like a digital billboard that only gets seen by people who are looking for something your store can offer.

And the best part? You only pay when someone clicks on your ad!

12 Google Ad examples from dropshipping stores

In this article, we will show you 12 real-life examples of dropshipping stores that have successfully used Google Ads.

We’ll walk you through what these stores did right and how you can apply these strategies to your own business.

Let’s dive in!

1. The Peaky Hat

Peaky Hat homepage

The first Google Ad example is from a dropshipping store called The Peaky Hat.

Any guesses on what products they sell?

That’s right, the hats you see in the popular series ‘Peaky Blinders!’

It’s quite a fun and unique niche, right?

With so many available designs, they’ve positioned themselves as the go-to online store for fans of the series and anyone looking to adopt this distinctive style.

Here is an example of their branded Google Ad:

The Peaky Hat Google Ad example

Here are some things to learn:

  • Exclusive. They say they’ve got the ‘Original Peaky Hats.’ It shows exclusivity!
  • Save money. They’ve got a sale with up to 30% off.
  • More than just fashion. They believe these hats give you confidence and power. It’s a bold claim, but who doesn’t want to feel confident? Plus, using words like ‘Power’ and ‘Self-Confidence’ adds an emotional element to the product, making it more than just a hat.
  • Limited-time offers. Have you spotted that Halloween Sale? It means they’re actively preparing their store for Q4.
  • Customer ease. Peaky Hat highlights features like ‘Free Worldwide Shipping.’
  • Sitelinks. The Peaky Hat uses sitelinks, a Google Ads extension that allows you to display more links to your store, not just the homepage. This gives you more real estate (which pushes down the other results) and allows you to share more about your brand.

As a bonus, we also…


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