This week’s rundown of new products and services for merchants includes email marketing, B2B payments, streaming video ads, marketplaces, supply chain tools, and generative AI.
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Product Releases: December 11
Product discovery platform Zoovu launches gen AI for ecommerce. Zoovu, an AI-powered product discovery and ecommerce experience platform, has introduced Advisor Studio, combining generative AI with large language models and enriched product data. Shoppers see recommendations and product detail pages based on their preferences. Advisor Studio also allows companies to embed an AI-enabled assistant, named ZOE, on product pages to answer questions.
Zoovu
GoDaddy launches email automation for custom campaigns. GoDaddy has launched automation for email marketing campaigns. The tool automatically allows businesses to customize, schedule, and trigger email communication using templates, including welcome emails, confirmations and cancellations, appointment bookings and reminders, abandoned cart emails, and more. Users can customize and personalize the emails to include imagery, tone, and the recipient’s name, email, and other personal details.
B2B payment platform TreviPay introduces all-in-one payments. TreviPay, a B2B payments and invoicing network, has released an all-in-one payments platform. Business buyers can pay upfront with a card, ACH, or mobile wallet or later with net terms (30, 60, or 90 days). Credit and debit card payments are supported for customers in the U.S., Canada, Mexico, the U.K., Europe, and Australia in 16 payout currencies.
Amazon and IPG Mediabrands partner on streaming video ads. Amazon Ads announced a three-year agreement with IPG Mediabrands, the media and marketing division of Interpublic Group. The partnership will connect brands with relevant audiences via Prime Video ads starting in early 2024. Prime Video ads will initially roll out in the…
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