Backtoschool


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Must-Haves for Back-to-School Sale on Amazon

10 Must-Have Back-to-School Products to Boost Sales for Amazon Shopify Sellers Running short of time? Get PDF of the blog in your mail. Download Now! Play Now As the summer season winds down, a significant shift is underway—one that resonates with students and Amazon-Shopify sellers. The back-to-school sale period presents a strategic window for businesses to capitalize on the demand for essential products, creating a mutually beneficial scenario. At this juncture, careful planning and informed decisions take center stage, steering…


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An e-commerce brand’s guide to back-to-school season

Written by Mary Berko on July 29th, 2023 Stylish new sneakers, necessities, and trending clothing. There’s one thing about heading back to school after a long summer that always holds true: parents and students are in full-blown shopping mode. And while this short season may fly under the radar for many brands, it’s an incredible opportunity to increase sales and loyalty – as long as it’s done right! But, when should brands start their back-to-school promotions? And what’s the best…


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7-Email Sequence to Boost Back-to-school Sales

The back-to-school retail season has begun, and a well-executed email marketing campaign can boost sales. Last month, the National Retail Federation surveyed U.S. shoppers about their back-to-school (and college) spending. The NRF then projected purchases this year for elementary through high school students at $41 billion, up from the previous high of $37 billion in 2021, while folks headed to college would spend $94 billion, up from last year’s $20 billion. Separately, Klaviyo reported the results of 2022 research that…


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