Nowadays, the UK ecommerce platforms marketplace is so saturated it can be difficult to find where to get started. Reasons for choosing a solution can vary from being too pricey to the platform being far too complicated. In this blog we’re going to compare the 5 best ecommerce platform options for you to get your online business started in the UK.


Now, you might be thinking, “Well if the market is so saturated, why should I start? I’ll have no chance at selling as much as someone who’s been selling online for years!” 

Good point, but the truth is that the market may be full of sellers but the demand for products being sold online is also growing. 

The UK Office For National Statistics (ONS) reports that online retail sales in August 2023 account for 26.9% of all retail sales having continued to grow and exceed pre-coronavirus (COVID-19) pandemic levels (19.7% in February 2020).

Before diving into the list of the best ecommerce platforms UK entrepreneurs are choosing to sell online with, let’s consider a few key questions:

What am I going to sell? 

You need to decide on a product before you choose a platform. This is one of the most important parts of ecommerce, as your product will be the basis for how far your business can go, who you’re selling to and how you’re going to sell that genre of item online. 

For example, if you decide on selling a service such as freelance blog posting, a platform such as Etsy would not be the best option as that focuses more on product sales. If you need some advice on what to sell online take a look at our blog “The definitive guide to help you decide what products to sell online”

How much do I have to spend on a platform?

You may have your business plan fully prepared and ready to go, but you have to make sure that your budget allows you to afford an ecommerce platform that you can utilise. It may…


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