Embedding social media content into your blog or website can significantly impact sales, audience trust, and the authenticity of your marketing initiatives. This is especially true if you’re embedding user-generated content:
- Consumers rank authentic, user-generated content as the most trustworthy form of content.
- 77% of consumers would be more inclined to purchase a product or service if they incorporated user-generated content into marketing initiatives.
- Seeing photos and videos from other consumers before making a purchase reduces the likelihood of a return for 69% of shoppers.
Despite the benefits, figuring out how to embed this content can be tricky. This post is a step-by-step guide to embedding social media content into your website from Twitter, Facebook, Instagram, Pinterest, Google Calendar, YouTube, and TikTok.
Table of Contents
How to Embed a Tweet
- Find the tweet you’d like to embed.
- Click the three dots on the top-right of the Tweet.
- Choose Embed Tweet, which brings you to the Twitter Publish page.
- Click Copy Code or make customizations.
- Paste the embed code into your website’s HTML editor.
- Optional: Center align the Tweet.
1. Find the tweet you’d like to embed.
The first step to embedding a Tweet is finding the one you want to display in its natural habitat — Twitter. You can only get embed codes from its website.
2. Click the three dots at the top-right of the tweet.
3. Click Embed Tweet.
Clicking this arrow icon will reveal a dropdown menu of options, including one called “Embed Tweet.” Click this option.
4. Click Copy Code or make customizations.
You can customize the theme (light or dark), set a language, and hide Tweet replies. If you make customizations, click Update, then Copy Code.
5. Paste the code into your website’s HTML editor.
Paste the code into…
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