Celebrities

Strangers, not celebrities, are convincing shoppers to buy online

E-commerce Australian shoppers are overwhelmingly buying products based on recommendations made by everyday social media users, reveals a new study by Bazaarvoice. The product review and user-generated content website conducted research surveying 1008 Australian shoppers and found 39 per cent have purchased a product based on the recommendations made by regular social media users while six per cent said celebrity influencers impacted their purchase. Though only 29 per cent of Australian shoppers have heard of the trend of ‘deinfluencing’, 63…

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Could Celebrities Be Cutting-Edge Marketers – Leading Online Business Entrepreneurs?

[ad_1] “Where is The Future of Online Business – Could Celebrities be showing mainstream business the way?” Have Your Competitors ‘Caught On” and already Talking to Your Customers in this latest marketing evolution for Web Success? (And are they doing it Auto-matically and VERY Cheaply!) SO MANY Crucial Questions to answer… please read on. The following Report is the Cover Story for “Australian Business Solutions” magazine“ YOU WILL DISCOVER HOW CELEBRITY MARKETING STYLES ONLINE LEAD ‘AUDIENCES’ TO WANT TO BUY…

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