A Chat with Printful’s CEO, Alex Saltonstall: On Content Creation, Print-on-demand, and Building a Foundation
In the ever-evolving world of ecommerce, Printful has emerged as the go-to platform for entrepreneurs looking to create and sell custom products online. Under the visionary leadership of CEO Alex Saltonstall, a former general manager at Wayfair—where he led a team that prioritized fast, reliable, and cost-efficient fulfillment to drive exceptional customer service and experience—Printful has become the most popular print-on-demand platform in the market. To gain a deeper understanding of their success and the strategies behind it, we had…