Email Marketing Best Practices That Actually Drive Results
While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way to generate leads and convert more prospects for your business.
How to Write a Great Email Signature [+ Professional Examples]
Around the globe, more than 300 emails are sent and received each day, on average. That’s 300 opportunities to market yourself and your business in those individual emails you send.
How to Add Social Media Icons to Your Email Signature [+ Free Resources]
Did you know that a whopping 78% of consumers are willing to purchase from a company after having a positive experience with them on social media? But that can’t happen if they are unable to find your company’s social media channels in the first place.
The Simple Guide to Creating an HTML Email [+ Free Templates]
When you create an email using a drag-and-drop or module-based tool, you’re actually generating an HTML email.
30 Brilliant Marketing Email Campaign Examples [+ Template]
On any given day, most of our email inboxes are flooded with a barrage of automated email newsletters that do little else besides giving us another task to do on our commutes to work — namely, marking them all as unread without reading or unsubscribing altogether.
What is Email Cadence? What Marketers Should Know + Best Practices
There‘s much more to email campaigns than drafting up some copy and hitting send.
21 Email Newsletter Examples We Love Getting in Our Inboxes
When you’re constantly inundated with social media, news, and emails, every day can seem like a case of information overload — trying to parse what’s important is a challenge.
How to Build an Email List from Scratch: 11 Incredibly Effective Strategies
It costs more to attract a new customer than to keep an existing one.
How to Create a Product Launch Email [Outlines + Templates]
There are few times more exciting in a company than a product launch. Anticipation brews among the team and a sense of optimism emerges around the prospect of a growth in market share.
Creating a Great Email Newsletter for Your Ecommerce Business
Email newsletters have become the cornerstone of many great content marketing campaigns. These regularly distributed communications are used by businesses to share interesting content related to the company itself and the industry it falls under with current and potential customers. Despite their popularity and importance in maintaining brand recall and authority, it’s surprising how many bad examples show up in our inboxes every week. Below, we cover how to create and deliver an effective email newsletter. 1. Know Your Audience…