Google

What Is a Dimension in Google Analytics? Definition and Examples (2023)

October 3, 2023
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Google Analytics is like a window into your website, revealing insights that can improve your marketing and conversion rates. When you first log in to Analytics, it can feel like entering a giant library full of foreign-language books, especially in Google’s new version of the software, GA4. Fortunately, once you understand the basic framework that underpins Google Analytics, it is much easier to use. This structure revolves around two fundamental data categories: metrics and dimensions. While metrics—quantifiable values that fluctuate—are…

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9 Google Drive Tips You’ll Wish You Knew All Along

September 27, 2023
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If you asked me to name the sites and applications I use every single day, Google Drive would be near the top of the list. What’s Google Drive? a cloud-based app used for file creation, storing, sharing, collaboration, and a whole lot more. Download our free guide here for even more tools and tips for increasing your productivity. In fact, Google Drive has more value than meets the eye. Did you know that you can crop photos right inside a…

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Google Shopping Repricing

September 23, 2023
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Google Shopping Repricing tool launched to help retailers optimize their pricing.  Google has introduced an automated pricing solution that allows merchants to manage their product pricing. The repricing tool helps to adjust merchants’ prices to compete with other merchants, driving sales on e-commerce.  This blog post will explain what Google Shopping Repricing is and why you should use it. Then, we will understand the advantages of using a repricing tool and see quick and actionable tips for your Ecommerce store. …

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High-Ticket Dropshipping & Google Merchant Center: Tackling Misrepresentation Suspensions

September 19, 2023
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Get my free niches list for high-ticket dropshipping: https://ecommerceparadise.com/niches 🌟 Hey there, it’s Trevor Fenner, your guide to eCommerce Paradise! 🛍️ Ready to master high-ticket dropshipping and live life on your terms? You’ve found your ultimate destination. Get set to redefine your possibilities, as I share insider strategies, tips, and success stories to help you achieve true location independence and financial freedom. Whether you’re a newbie or a seasoned entrepreneur, let’s explore the world of e-commerce together. Subscribe now and…

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Google Ads Streamlines Switch to Performance Max

August 13, 2023
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Google Ads has long encouraged Performance Max campaigns. With the ability to target all channels — search, video, more — and with smart bidding options, Performance Max campaigns can drive more conversions and revenue. Google recently announced options to upgrade Dynamic Search Ads (DSA) and Display campaigns to Performance Max. The upgrade is in the “Recommendations” tab in the admin. The Google Ads option to upgrade to Performance Max is in the admin’s “Recommendations” tab. Click image to enlarge. The…

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How Google Responsive Search Ads Work & 10 Helpful Tips

August 12, 2023
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Responsive Search Ads (RSAs) allow advertisers to enter multiple headline and description options that Google can combine in creating a personalized, relevant ad for each searcher. Google tests different combinations of the headlines and descriptions provided to learn which combos perform best in capturing shoppers’ attention and clicks. “The ability to run and test multiple combinations of headlines and descriptions simultaneously using machine learning saves advertisers valuable time from repetitive A/B testing, as well as improving overall performance by showing…

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Global Sisters’ program for women with disabilities wins Google funding

August 8, 2023
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E-commerce Google.org, the not-for-profit arm of Google, has provided US$500,000 (AU$736,579) grant support to Global Sisters a not-for-profit enabling women to start their own businesses and achieve financial independence. The grant will enable Global Sisters to roll out their three-year pilot program designed to help women with disabilities and their carers attain financial independence by providing flexible and sustainable jobs for 100 women with disabilities. A recent Australian Institute’s Health and Wellness report found that one in six Australians have a disability.…

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What Is Google Shopping and How Does It Works

August 2, 2023
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There’s no doubt that you can find infinite businesses online, and each new business has to put in extra effort to get its products discovered. Also, the demand for online purchases drastically increased during the pandemic in 2020, which clearly impacted e-commerce sales. But, when businesses want their products to get noticed by their target audiences, they turn to popular marketplaces. However, spending on these platforms is another way of losing money, and it can’t be a viable option for…

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How to Increase Product Visibility on Google Shopping [For Free]

July 27, 2023
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Google Shopping is the ultimate solution for connecting customers with retailers that meet their needs. By taking advantage of features such as adverts and providing shoppers with detailed product information and enticing ads, you can enhance the quality of your leads.  This offers retailers a unique opportunity to reach potential customers who are already interested in their products, making it easier for them to find what they’re looking for. The most significant advantage of Google Shopping is its ability to…

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