Fashion label Cos launches with The Iconic
E-commerce H&M-owned fashion brand Cos has partnered with pureplay retailer The Iconic to further expand its wholesale presence across the Tasman. The London-based brand sells elevated wardrobe essentials in innovative designs and operates 252 stores across 47 physical markets, 38 online markets and wholesale partners. Lea Rytz Goldman, MD of Cos, said she is “excited” about the collaboration and added this provides an opportunity for the company to “increase brand awareness” and reach new customers in these countries. “By adding…