Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Mobile shopping has been on the rise over the past few years, with native installs growing 12% year over year. Consumers are spending more time in fewer apps, meaning brands need to have a mobile shopping strategy in order to remain competitive and relevant. Why is mobile shopping important? Convenience: Mobile shopping apps allow users to shop anytime, anywhere. With the ability to browse products and make purchases from the comfort of their own mobile devices, consumers can easily shop…