[ad_1] While writing for web, you now use more of exclamation marks and dashes to make your writing lively. While basics of grammar such as subject-verb agreement never changes, punctuation is a time-tested way to maintain rhythm while reading. In British English, there is a comma before a coordinating conjunction when it combines two simple sentences. It helps to moderate the pace. A content writer should try to make his or her writing reader-friendly by making correct use of grammar…