Online Ad Spending Projected to Keep Growing until At Least 2027 – Ecomhunt Blog
Digital ad expenditure is expected to surpass the historic $600 billion mark in 2023, according to a report by Insider Intelligence/eMarketer. The following graph includes ads that appear on both desktop and mobile. eMarketer The Worldwide Digital Ad Spending Report Update 2023 projects a 9.5% growth in digital ad spending, the second slowest rate since 2011. Digital ad spending is projected to surpass $700 billion in 2025 and $800 billion in 2026. Ariel Ben Solomon is the Growth and Strategy…