How to Approach Product Categorization for eCommerce Startups
When you walk into a physical store, you generally expect to see the products to be organized thoughtfully. Making your way through the rows of shelves to find what you want should be easy, and if it isn’t – well, you can just go straight back out again and move on somewhere else. However, that involves actually doing some walking. On an online store, all you have to do to leave is tap your finger. Much easier. So what’s the…