6 Pillars of a Powerful Pricing Strategy
Profitable pricing starts with determining your target customers, the value you deliver to your customers, and matching the right price to this value every time you sell. A powerful pricing strategy is the most valuable and effective way to increase your profitability. According to Shopify’s Future of Commerce Report 2022, price is a key factor influencing 74% of consumers. That is the main reason why you need a pricing strategy. But what is the best way to create a powerful…