Photo by Souvik Banerjee on Unsplash Pinterest is one of the most underutilized social media tools for company promotion. The lack of popularity, however, is not owing to a lack of promise, according to an article in Search Engine Journal. When used correctly, Pinterest can bring enormous value to the success of an e-commerce brand. Pinterest has a lot of potential, but it has its own strategy. It is distinct from other social platforms and requires a particular approach to…