How To Use Shopify Analytics To Plan Black Friday and Cyber Monday (2023)
In 2022, Shopify merchants around the globe brought in a whopping $7.5 billion in sales on Black Friday and Cyber Monday. These shopping days are a huge opportunity for independent sellers, and early data-driven planning can help you capitalize on them. Shopify Analytics data and reports let you understand trends from the past and convert them into insights for better performance. Here’s how you can use Shopify Analytics to plan for a successful Black Friday Cyber Monday. Define your goals and targets Success looks…