Visual – Website Blog Directory

What’s new in Nosto: Enabling Shopify brands to shorten the path to purchase with add-to-cart for Visual UGC

November 2, 2023

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Visual content, and more specifically, user-generated content (UGC), is becoming increasingly significant to successful e-commerce strategies. Our latest research reaffirms this, with 92% of e-commerce marketers in 2023 agreeing that today’s purchasing decisions are more influenced by visual content and social proof from real customers than they were five years ago. Given this context, Visual UGC stands out as a powerful tool for inspiring shoppers and instilling confidence in their purchase decisions. Nevertheless, in the ecommerce landscape, every click plays…

Intelligent visual guidance helps field service teams solve problems faster

October 28, 2023

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Virtual and augmented reality are giving field service another tool to help solve problems on the first try, reduce costs, and improve the customer experience. This is only a snippet of a eCommerce Article, please visit the Authors Website and Read the Full Article

Visual CPQs Explained (+ What It Means For Your B2B Sales)

September 23, 2023

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What Is Visual CPQ? Imagine you’re in healthcare sales. You have a client who needs a complex, customized imaging machine setup for their hospital. Traditionally, this could involve lengthy discussions, multiple iterations with your design team, and a convoluted process of referencing compatibility specifications and pricing sheets. But not with a visual CPQ. With CPQ software, this obsolescent process becomes seamless and efficient. As you discuss various options and criteria with your client, you can now instantly configure the machine’s…

Visual Branding in eCommerce: Why It Matters

September 17, 2023

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Online stores need to catch our attention and be memorable in order to stand out. One big way they do this is through visual branding.

What’s new in Nosto: Google Analytics 4 plugin available for Visual UGC

July 5, 2023

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The announcement of Google’s transition from Universal Analytics to Google Analytics 4 was impossible to miss. At Nosto, we know your analytics data is important, so we wanted to make sure to be right on track to support you! That is why we are delighted to announce the release of our Google Analytics 4 plugin for our Visual UGC solution. Easily identify the impact of UGC widgets across all your digital properties with Google Analytics 4 plugin There is no…

7 Visual Hierarchy Principles for Every Marketer

June 21, 2023

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Ever click on a website, take one look, and say, “Hm, that’s going to be a no,” and look for the exit button? For me, it’s usually because of three reasons: the site looks outdated, crowded, or hard to navigate.

21 Brand Style Guide Examples for Visual Inspiration

June 17, 2023

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Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments all stay on the same page, and present a unified vision of the brand to the public. The best brands stick in our brains because their presence is defined by the repetition of the same logo, fonts, colors, and images. Once we see them enough, they become instantly recognizable, bringing us a…

Autosync: The visual vehicle studio

June 16, 2023

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We are beyond excited to announce our most recent partnership with AutoSync, the technology solutions that help deliver the interactive shopping experiences in your automotive online store! Let’s see what the AutoSync integration brings to the table. The Visual Shopping The most delicious part in this new integration is AutoSync’s visualizer for automotive online stores selling wheels, tires, suspension, window film, and accessories that allows your website visitors to see how the new items would look from different angles. When…

Autosync: The visual vehicle studio

May 27, 2023

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Nosto client, Red Carnation Hotels, reveals the importance of Visual UGC in its marketing

April 12, 2023

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With 20 exceptional properties throughout the world, Red Carnation Hotels prides itself on offering distinctive experiences catering for a variety of travel interests and styles. They include celebrations of history and heritage with signature dining and hand-crafted wines all with a common thread of personalized service. Hotel properties cover a host of inspiring locations, from South Africa’s Western Cape to the Royal Mews in London to castle grounds overlooking Lough Corrib in Ireland. Here, Ciara Fitzpatrick, Marketing Manager at Red…